We believe that every business should make use of Google Ads. While PPC is not limited to Google, Google Ads sets a benchmark and we work with it more than other platforms e.g. LinkedIn or Facebook. Each platform has benefits and we visit those in our Online Marketing Strategy.
Here are some benefits of using Google Ads:
We use search ads, in particular Google Search Ads not only to attract new customers to the website and business. Our on-going analytics gives us a good overview of who is interested in our product and service, how they engage and what they are looking for online.
Compared to other methods of attracting customers, Google search ads are inexpensive and if they are configured correctly, they can be very powerful.
Google Ads are easily underrated by businesses that don't have a solid Online Strategy. We can show you incredible results.
Display Advertising is widely used not only for attracting visitors to engage with your website, but also as a branding exercise. If configured correctly, display ads can achieve hundreds of thousands of impressions and display advertising can be run on many platforms, including LinkedIn and Facebook, but they also appear on any website e.g. news sites that allows advertising.
Display Advertising is an inexpensive way for businesses to compete online.