A business has a "tone" that it should communicate in. Technical content for instance, requires a different writing style to writing content for a school website or an online shop. Being able to write in a variety of styles is a skill that is not easy to come by. If a "blog" article is written by an amateur then that will be very evident in the writing style. The article will likely be dismissed, and will not achieve the SEO results that are expected. So how do we write articles that stand out and are technically correct for your industry.
The reality is that many business owners may be expert in their field, but they may not be good at writing web content or articles, or simply don't have the time. Our content writing service starts with gathering sufficient information from you in order to communicate the technicalities of the topic well.
We then do our own research to add substance to the content, attract the desired audience through thorough keyword research and other similar content. Sometimes, to peak interest, we may include controversy if that is safe and if you are in agreement.
The results will be a well written piece, designed to attract an audience in your areas of business, drive them to your website and encourage them to engage with you.